Motto
MOTTO® TWENTY YEARS OF IDEAS

(Bandana)

Idea worth Rallying Around®

(17/20)

“For The People”

VISION

Hourly workers deserve more than jobs. They deserve dignity, clarity, and opportunity close to home. Yet too often, they face vague listings, hidden pay, and long commutes that strip away choice and trust. Bandana envisions a future where every worker can make confident decisions that improve livelihoods without sacrificing time, transparency, or fairness. The long-term ambition goes beyond employment. It’s about reshaping how hourly workers live, work, and thrive.

STRATEGY

Job search is broken, designed for employers instead of workers. Bandana flips the model by putting workers first. The platform prioritizes honesty—transparent pay, clear benefits, real upward mobility—while building modern tools tailored to everyday needs. More than a job board, Bandana is a worker-first ecosystem grounded in trust and empowerment, helping people take control of their futures.

BIG IDEA

We developed the Idea Worth Rallying Around®: For the People. It signals a decisive shift of power back to workers and captures the company’s mission to bring dignity and opportunity to everyday Americans. The name Bandana itself serves as a rallying flag—simple, bold, and symbolic of resilience, rebellion, and hard work. For the People is more than a promise; it’s a movement to make the job market fairer, clearer, and built to improve lives.

Idea People®

  • Nathan Holloway
  • Nicole Souza
  • Rachel Davis
  • Maggie Balistreri
  • Becky Tahel
  • Andrew Last
  • Sam Horbury
  • Hsiao Han-Chen
  • Ankit Gajjar
  • Harry Bearhope
  • Ashleigh Hansberger
  • Sunny Bonnell
  • Caleb Lee
  • Timothy Makalinao
  • Larry Zhang
  • Vicky Xu